ANAMIKA KHANNA TO REINVENT NUDES AT LFW

Anamika Khanna, the famous designer, who is known for hererich craftmanship that blends Indian colours with global contours, has been announced as the grand finale designer of Summer-Resort 2018edition of Lakmé Fashion Week (LFW). She is going to reinvent nude withher finale collection.

The Lakmé Absolute Grand Finalepromises to bring together the best of Khanna's contemporary designsinterspersed with the diverse nude palette that Lakmé will be introducing thisseason.

Khanna will also work with the Lakmémakeup experts to create looks that promise to redefine nude trends across thecountry.

"It's an absolute pleasure to beback at the Lakmé finale- a platform that gives us the opportunity to pushboundaries and reinvent "diversity". The nude makeup trend has beenthe talk of the town for a while but to see it through Lakmé's eyes is verydifferent.

"It's about identifying everyIndian woman's nude palette. Our finale collection is finetuned to be inperfect symmetry with the season's statement, and we hope to showcase how muchvariety nudes can bring when done right," said Khanna

Talking about the association PurnimaLamba, Head of Innovation at Lakmé said, "Lakmé has always designed shadesthat suit the Indian woman. As our consumers played back their struggle with apale international nude pallete, we felt the time was right to introduce aricher Indian nude shade palette. Building on the diversity across India, weare excited to collaborate with Anamika to represent personal style at its best,as we reinvent the concept of nudes."

 

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